Starting A Business As A New Mom


Starting a new business as a new mom is a great idea. You have so much to offer, and you’re not going to let anything get in your way of doing what you love.
You may be wondering how you can fit everything into your schedule, but before we talk about that, let’s take a look at some of the challenges and benefits of being both an entrepreneur and mother:

Challenges & Benefits

Being a mom means that there will always be something competing for your time–your baby needs attention; the pets need taking care of; friends want to catch up over coffee; family members want support when they’re going through hard times; etc. But these are also opportunities for growth! You’ve got two jobs now–a full-time job as an entrepreneur plus whatever else comes up throughout the day (and night). This means that every minute counts when it comes down to making decisions about where your priorities lie at any given moment (both professionally and personally).

Gathering Resources

  • Researching the market
  • Identifying potential customers
  • Building a network of support

Creating a Business Plan

The first step to starting a business is to define your goals. Are you looking to make money or just enough to support yourself? How much do you want to earn per month, and how quickly do you want the business to grow?

Once you’ve established these parameters, it’s time to create a budget for your new venture. This can be done in several ways:

  • Create an Excel spreadsheet with all of your expenses listed out (including things like food, rent/mortgage payments and utilities)
  • Write down how much money comes in each month from other sources (i.e., child support payments)
  • Calculate how much money will go towards running the business itself (i.e., marketing costs).

Finding the Right Space

Once you’ve decided to start your own business, the next step is to find the right space. The size of your space will depend on what type of business you want to run and how much money you have available for rent or other expenses. If possible, try to find a location that’s close to home so that it’s easier for both parents (and maybe even grandparents) who might help out with childcare when needed.

If your business can be done remotely, it may be a good idea to save on costs for now and set up a home office where you can work and also be with your little one!


Developing a Brand

  • What is your brand? What will you sell?
  • Create a logo and website.
  • Build a social media presence.
  • Develop a unique selling proposition.

Getting the Word Out

There are many ways to get the word out about your business, but it’s important to do your research and make sure you’re getting the most bang for your buck.

  • Advertising through traditional and digital channels: You can choose from a variety of advertising options, including TV commercials, radio ads and billboards. If you have a large budget or want to reach as many people as possible in one fell swoop, this may be an appropriate choice for you. However, keep in mind that these forms of media often cost thousands of dollars per month–and they don’t guarantee results! Platforms like Instagram and Facebook offer an advertising feature where you can get your posts in front of large quantities of people for a much lower price! You can track the analytics and see just how many people are checking out your page and your website.
  • Developing relationships with influencers: Influencers are individuals who have a large following on social media platforms like Twitter or Instagram (or both). They might be celebrities who post about products they use daily; journalists who write articles about trends in fashion; or bloggers who review products before recommending them to their readership base. By reaching out directly via email or phone call rather than through an agency representative (which would cost more money), companies can potentially save hundreds if not thousands per month by working directly with someone who already has built-in trust among their followers

Managing Your Time

As a new mom, you may feel like your time is stretched thin. You have so much to do and little time in which to do it. It’s easy to get overwhelmed by all the tasks on your plate and wonder how you’ll ever get everything done!

But don’t worry–there are ways that you can manage your time better so that managing your business doesn’t take away from the rest of your life. Here are some tips:

  • Organize Your Schedule: Make sure that every hour of every day has been planned out in advance so that nothing gets forgotten or overlooked in terms of daily tasks and appointments for both work and family commitments (like doctor’s visits).
  • Delegate Tasks: If possible, delegate responsibilities within the company as well as outside of it–this will allow employees more freedom when completing projects while also giving them experience working independently without constant oversight from management staff members like yourself who might otherwise be too busy with other things going on at work/home life balance issues etc…

Finding Balance

When you’re starting a new business, it’s important to find balance. You can’t work 24/7 and expect to be productive and happy at the same time.

Taking time for yourself is essential so that you don’t burn out or get sick. This might mean taking breaks during the day, hiring help with childcare, or asking family members or friends for help with household chores (like cooking).

It’s also important to make sure that your family has their needs met while they are adjusting to having another person in their lives who isn’t always there because of work commitments!

Seeking Professional Help

It’s important to seek professional help when starting a new business. A good accountant will be able to guide you through the process of setting up your company, which can be complicated and confusing. You’ll also want to hire an attorney who specializes in small businesses or startups, because they’ll be able to advise you on legal issues that may arise during the course of running your business.

Finally, consider investing in mentorship programs such as those offered by SCORE (Service Corps of Retired Executives) or Business Mentors International, which provide free advice from experienced entrepreneurs who have already gone through what you’re going through now–and survived! You can also take some things off your plate by hiring a social media manager or virtual assistant. However, starting a business and getting results can be expensive, so its understandable if you can’t do this right off the bat- but in the long run it can save you time that you could be spending with your family and growing your business.


If you’re thinking of starting a business as a new mom, I hope this article has been helpful. As with any other business venture, there are challenges and rewards. But if you have the right mindset and work hard at it, starting your own company while raising children can be very rewarding.

I also want to emphasize the importance of resilience and perseverance when dealing with setbacks in life–especially when you’re working on something that’s important to you! This is especially true when it comes to being an entrepreneur: things don’t always go according to plan; sometimes things go wrong (and sometimes they go horribly wrong). But if we keep going forward despite these challenges, then eventually we’ll find success on our journey towards achieving our goals!